I have not been socially active during the pandemic. I've been thinking about the effects of this paradigm shift on our culture and our businesses. And most other smart people have been adding good value. But SuperMarket is all about the fact that the status quo is the enemy. We can not rely on the facts of today or yesterday to drive our strategies going forward; especially given the monumental constraints placed on us recently. I found this post from McKinsey, interviewing

This is a great documentary that examines the evolution of the agency business from its heyday though tech, CX, to dealing with perpetual change and new business models. Its called make/SHIFT, by WP Engine. Great interviews with Droga, Jayanta Jenkins, Nick Law, Bogusky and others. What will we learn? We help our clients transform. How will the agency world transform? The opportunity to do good is amazing. Thanks to Adage for showcasing this and thanks to @Mary Ellen Dugan of